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ELLE Beauty 2026 Advent Calendar: what’s inside and where to buy

ELLE UK's 2026 calendar, sold through Hearst, is a lipstick-red box printed with a Chopova Lowena pattern, 25 drawers built to be kept, with 27 pieces from 25 brands chosen by the magazine's beauty desk: 20 at full size and seven deluxe minis, plus a digital subscription.

25 doors£197£7.88 a doorDoor priceThe price on the box over its 25 doors. Pricier per door than 69% of this season's beauty calendars; the median is about £5.08, across 201.The rest of the numbers ↓5.7× worthThe value indexWhat is inside against what the box costs. Everything behind the 25 doors adds up to £1132.00 on a calendar priced £197.00 — so 5.7× what you pay.See the working ↓
Curated by Viktoria
Editors’ pick
ELLE Beauty 2026 — ELLE advent calendar

About ELLE Beauty 2026

ELLE UK's 2026 calendar, sold through Hearst, is a lipstick-red box printed with a Chopova Lowena pattern, 25 drawers built to be kept, with 27 pieces from 25 brands chosen by the magazine's beauty desk: 20 at full size and seven deluxe minis, plus a digital subscription. Hearst lists every piece with its size and retail price.

197 GBP from Hearst Magazines, listed when checked; Hearst puts the contents at 1,132 GBP.

ELLE Beauty 2026 at a glance
Made by
Season
2026
Price from
£197
Contents worth
£1132, 5.7× the price by the brand’s count
Sizes
20 full size · 5 travel
Brands inside
24
Our rating
4.5/5
Sold in
the UK

What’s inside ELLE Beauty 2026

ELLE Beauty 2026 by the numbers

How each one is countedEvery figure is computed from the record at build time and set against the median of the same season and the same kind of contents. Door price is the price on the box over its doors; the value multiple is what the contents come to at retail over that price; full size is the retailer’s own marking. Where the record cannot support a figure, the page leaves it out rather than guessing.The definitions, one by one →

Each figure against the median of this season's beauty shelf — 202 calendars. Green is the better side of the median, red the worse; the median is printed so you can disagree.

£197
Price on the box

above the median of about $132 for a box of this kind.

£7.88 a door
Door price

above the median of about £5.08. Pricier per door than 69% of the 201.

4.5 / 5
Our rating

above the median of 4 here.

22 of 27
Full size

81% full size, by our count. above the median of 50%, across 103.

24 brands
Behind the doors

None of the 27 named items are ELLE's own.

5.7× its price
Value

above the median of 2.9× ELLE's own figure, not ours.

A splurge that earns its price.

Our ELLE Beauty 2026 review

Our verdict
Twenty-seven pieces from 25 brands behind 25 drawers, twenty at full size with a 30 ml Murad Retinal, a 30 ml Zelens serum, MAC's mascara and Shiseido's primer among them, priced line by line to 1,132 GBP against 197 GBP. The magazine calendar with the best skincare on the UK shelf; the Charlotte Tilbury door is a 30 ml mini and the Tatcha a 15 ml one, whatever the label says.

Reviewed by Viktoria · 2026 season · How we review

Outstanding4.5/5
What works
  • A 30 ml Murad Retinal, a 30 ml Zelens serum and Beauty Pie's 50 ml serum at full size
  • MAC, Shiseido, Sunday Riley, Bioeffect and Tatcha in one box
  • Every line priced by Hearst, 5.7 times the price
What does not
  • Charlotte's Magic Cream at 30 ml and the Tatcha at 15 ml are the small doors
  • Two of the 27 are single sachets
  • Hearst's own full-size count and marks disagree by two
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Where to buy ELLE Beauty 2026, and what it costs

RegionRetailerPriceSponsored links
United KingdomHearst Magazines£197Buy in United KingdomBuy
WorldwideDon’t see your country in the list? These are the markets we have priced, and United Kingdom is the cheapest of them. Most of these retailers post further than their own border: start with Hearst Magazines, the listing at the top of the table, and its checkout will say whether it delivers to you. If none of them reach you, tell us where you are and we will go looking.
Not buying it for yourself?

Let somebody else
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Give us their address and we will write to them: ELLE Beauty 2026, what it costs, and a link back to this page. One email, in our words, and nothing follows it.

The value index

Worth more than
it costs

ELLE puts a retail figure on what is behind the 25 doors; we have not re-priced every item ourselves, so treat the total as the brand's own number rather than ours. The mark on the bar is what you pay.

£1132.00
5.7×
£197.00 on the box£935.00 on top of it

How ELLE Beauty 2026 compares with the closest three

AttributeThis oneELLE Beauty 2026BootsBoots 24 Days of Luxe 2026Brown ThomasBrown Thomas Beauty 2026Cheaper per doorDouglas Exclusive Beauty Highlights 2026
Doors25242524
Price from£197$291.30£323.90£94.24
Per door£7.88£6.25€15.80€3.33
Full size22 of 2719 of 2323 of 25—
Brands inside24262523
Contents worth5.7×4.7×4.6×5.6×
Our rating4.5/54.5/54/54.5/5
Dermstore Beauty 2026, Dermstore advent calendar24 doorsEditors’ pick
Haircare, Makeup4.5/5

Dermstore Beauty 2026

  • Wife
  • Mom
  • Women
$2504.6× value
M&S Beauty 2026, M&S advent calendar25 doors
Haircare, Makeup

M&S Beauty 2026

  • Wife
  • Mom
  • Women
~$100list6.0× value

Brands with a 2026 box on this shelf: Lookfantastic, Clarins and Cocopanda. Every ELLE edition is on the ELLE page.

Frequently asked questions

How many doors does ELLE Beauty 2026 have?

ELLE Beauty 2026 has 25 doors to open.

What is the price of ELLE Beauty 2026?

ELLE Beauty 2026 starts from £197. Prices may vary by region.

How much is ELLE Beauty 2026 per door?

£7.88 a door — the price on the box over its 25 doors. That is pricier per door than 69% of this season's beauty calendars we list; the median is about £5.08.

Who is ELLE Beauty 2026 best for?

This calendar is great for: Women, Myself, Wife, Mom, Friend.

What's inside ELLE Beauty 2026?

It contains: Beauty, Skincare, Makeup, Haircare.

Where can I buy ELLE Beauty 2026?

It's available in: United Kingdom.

Not quite the box you had in mind? Make a digital advent calendar instead: photos, videos and notes behind each door, sent as a link, free.

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