24 doorsWhat’s inside →The Best 2026 Advent Calendars Under £100 in the UK
241 calendars, 241 new for 2026, most of them 24 doors. Full stats
We list 241 advent calendars for 2026 on sale in the UK for under £100, from £2.50 to £100 with the middle one at £35. Most are food and drink (57), beauty (51) and toys (46). The best rated is Douglas Exclusive Beauty Highlights 2026, 4.5/5 at £93.76.
UpdatedOctober 15, 2026Curatedby Max Zeshut
241 calendars, 241 new for 2026, most of them 24 doors. Full stats
By budget and shop
The biggest brands here
The calendars
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24 doorsWhich advent calendar under £100 to get
One for each way of asking. Every row clears the same bar — rated 4 out of 5 or better by an editor, or where none has scored it, an editors’ pick or contents worth more than the box — and nothing older than last season. How we review
First pickDouglas Exclusive Beauty Highlights 2026Our rating 4.5/5 · contents worth 5.6× the box price · 24 doors€79.99
Best valueLatest in Beauty The Grooming Kit Advent Edition 2026Our rating 4/5 · contents worth 7.1× the box price · 30 doors£99For kidsB&Q Seed Advent Calendar 2026Our rating 4/5 · 24 doors£15
For womenBoots 24 Days of Skin 2026Our rating 4.5/5 · contents worth 4.3× the box price · 24 doors£70
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12 doorsEditors’ pick
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24 doorsCannot decide?
One for each way of asking, further down.
A first pick, the best value, under $50, the splurge — and a person to ask if yours is not there.
Make one insteadA calendar that travels in a link.
Photos, videos and notes behind each door. Free, no account.
Why trust the numbersWe opened 1066 of these boxes.
Counted, priced and photographed by hand before any of it went up.
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24 doorsHow to choose an advent calendar under £100
- Step 01
Match the doors to the days
185 of the 241 here have 24 doors — a 24-door box opens one a day from 1 December to Christmas Eve. The others run 7, 12, 25 and 30, and the shorter ones start partway through the month: a 12-door box opens on 13 December. For someone who will not open one every day, or a gift that will arrive late, fewer doors is the better fit, not the lesser calendar. Every start date
- Step 02
Know which season you are buying
241 of the 241 here are 2026 editions. A brand's page keeps every edition together, so check whether the box you are looking at is this year's before you compare prices.
- Step 03
Check what is inside against the price
Every calendar page that we have costed shows what the contents come to against the sticker price. We have done that for 41 of the 241 here: the median box holds 2.6× its own price in product, the spread runs 1.4× to 7.2×, and every one of them comes to more than it costs. Below 1.0× you are paying for the box; none here does that.
- Step 04
Start from the ones we have opened
9 of the 241 here carry an editors' pick — the chip above the grid narrows the shelf to those — and 240 have a written score. Those are the boxes somebody on this site has actually judged. The rest are listed because they exist, not because we are recommending them; being on this page is not a verdict. How we review
Still looking?
If you cannot decide, get Latest in Beauty The Grooming Kit Advent Edition 2026
The best value among the calendars here that we have rated this season: contents worth 7.1× the price, rated 4/5, £99, 30 doors. Thirty shop-size products across the whole men's shelf, every one named and sized, for 99 GBP against a 707 GBP worth. The count leans on supplements and snacks, and the box opens all at once rather than a door a day.
30 doorsThe advent calendars under £100 shelf, by the numbers
How each one is countedEvery figure is computed from the records at build time and says how many it is drawn from. Door price is the price on the box over its doors; the value multiple is what the contents come to at retail over that price; full size is the retailer’s own marking. Dollar figures use rough rates and are for ranking only. Where a record cannot support a figure, it is left out rather than guessed.The definitions, one by one →241 advent calendars under £100 calendars for 2026, a median of $2.19 a door, 2.6× their price in contents.
| Pick | Calendar | Stock | ||||||
|---|---|---|---|---|---|---|---|---|
| First pick | Douglas Exclusive Beauty Highlights 2026 | €79.99 | 24 | €3.33 | 23 | 5.6× | 4.5/5 | — |
| Best value | Latest in Beauty The Grooming Kit Advent Edition 2026 | £99 | 30 | £3.30 | 29 | 7.1× | 4/5 | In stock |
| kids | B&Q Seed Advent Calendar 2026 | £15 | 24 | £0.63 | 1 | — | 4/5 | — |
| women | Boots 24 Days of Skin 2026 | £70 | 24 | £2.92 | 22 | 4.3× | 4.5/5 | — |
| — | StyleKorean 24 Days K-Beauty Advent Calendar 2026 | £89.90 | 24 | £3.75 | 19 | 3.4× | 4.5/5 | — |
| — | Pets at Home Ultimate Luxury Advent Calendar for Cats 2026 | £35 | 24 | £1.46 | 16 | 1.8× | 4.5/5 | — |
| — | Pets at Home Ultimate Luxury Advent Calendar for Dogs 2026 | £35 | 24 | £1.46 | 19 | 1.7× | 4.5/5 | — |
| — | Bonne Maman 2026 | $55.99 | 24 | $2.33 | — | — | 4.5/5 | In stock |
| — | Drinks by the Dram 12 Dram Japanese Whisky Advent Calendar 2026 | £79.95 | 12 | £6.66 | 10 | — | 4.5/5 | — |
| — | Drinks by the Dram Premium Gin Advent Calendar 2026 | £99.95 | 25 | £4 | 23 | — | 4.5/5 | — |
Median price $50 across the 240 priced; door price across 239; value across the 41 with both figures. Rough dollar rates, for ranking only.
Best value this season
- GLOSSYBOX 2026GLOSSYBOX · 24 doors7.2×
- Latest in Beauty The Grooming Kit Advent Edition 2026Latest in Beauty · 30 doors7.1×
- M&S Beauty 2026M&S · 25 doors6.0×
- Douglas Exclusive Beauty Highlights 2026Douglas · 24 doors5.6×
- Lookfantastic Grooming 2026Lookfantastic · 25 doors5.2×
Against 2025, on the 35 boxes we hold both years: up 3% per door.
And the least, by the brand’s own figure
- Beer52 Craft Beer 2026Beer52 · 24 doors1.4×
- Bird & Blend Matcha 2026Bird & Blend Tea Co. · 24 doors1.5×
- e.l.f. Express Your e.l.f. 24-Day Advent Calendar 2026e.l.f. · 24 doors1.6×
- Winmau x Red Dragon Dual 2026Winmau · 24 doors1.7×
- Pets at Home Ultimate Luxury Advent Calendar for Dogs 2026Pets at Home · 24 doors1.7×
Drawn only from boxes whose value is the retailer’s own count, so a low figure is the brand’s claim and not our miscounting. Across 41 with both figures.
What is behind the doors — 2,031 items across 121 boxesGin156Rum76Fragrance57Chocolate56Accessory38Nail polish37Not yet typed53
How big the boxes are — all 24124 doors18525 doors3012 doors23Other sizes2
Launches we saw — 55 of 241
- ARRAN 2026 17 September
- Bird & Blend Matcha 2026 17 September
- Bird & Blend Tea 2026 17 September
- Bonne Maman 2026 17 September
- BrewDog 2026 17 September
- Cult Pens Stationery 2026 17 September
- Denzel's Advent Calendar 2026 17 September
- EXIT The Magic of Christmas 2026 17 September
Price moves this week — 2 cuts
- Rosewood Cupid & Comet Luxury Deli Advent Calendar for Dogs 2026 −57% at lordsandlabradors.co.uk
- Liz Earle 24 Days 2026 −55% at lookfantastic.com
Frequently asked questions
What is the best advent calendar under £100 in the UK?
By our rating: Douglas Exclusive Beauty Highlights 2026 (4.5/5, £93.76), Boots 24 Days of Skin 2026 (4.5/5, £70) and StyleKorean 24 Days K-Beauty Advent Calendar 2026 (4.5/5, £89.90). Each page lists what is behind the doors and every UK shop we track with its price.
What is the cheapest advent calendar in the UK?
KitKat Advent Calendar 2026, at £2.50. Across the 241 boxes under £100, the middle price is £35.
Where can I buy advent calendars in the UK?
The UK shops we track carry most of them: Boots (24), Argos (12), Master of Malt (12), Hard To Find Whisky (12), John Lewis (9) and Smyths (7). Every calendar's page lists each shop with its price and when we last checked it.
When do advent calendars go on sale in the UK?
Most 2026 boxes are on sale already; the ones still on pre-order or coming on a set date are on our release-dates page, with the day each ships.