24 doorsWhat’s inside →H&M 24-Day Beauty 2026 Advent Calendar: what’s inside and where to buy
H&M's 24-Day Beauty calendar is 24 doors of the chain's own make-up: three lip oils, three glosses, a lip mask, lipstick, liner and balm, a mascara, a lip and cheek tint, brow gel, two eyeshadows, a highlighter, a primer, a setting spray and a hair and body mist, with a nail file, a hairband.
24 doors£29.99£1.25 a doorDoor priceThe price on the box over its 24 doors. Pricier per door than 6% of this season's beauty calendars; the median is about £5.41, across 201.The rest of the numbers ↓
Curated by Viktoria

About H&M 24-Day Beauty 2026
H&M's 24-Day Beauty calendar is 24 doors of the chain's own make-up: three lip oils, three glosses, a lip mask, lipstick, liner and balm, a mascara, a lip and cheek tint, brow gel, two eyeshadows, a highlighter, a primer, a setting spray and a hair and body mist, with a nail file, a hairband, two hair clips and a charm. H&M lists them with sizes, and they are small: 5.5 ml lip oils, 2 ml glosses, a 4 g mascara, 1.8 g eyeshadows and lipstick, a 10 ml setting spray and mist.
29.99 GBP from H&M, listed with add to bag when checked.
What’s inside H&M 24-Day Beauty 2026
By kind — 18 items
- 1 lip oil
- 1 lip gloss
- 1 lip mask
- 1 mascara
- 1 lip and cheek tint
- 1 brow gel
- 12 other
- 01Lip oilLip oil, 3 pieces5.5 ml
- 02Lip glossLip gloss, 3 pieces2 ml
- 03Lip maskLip mask3 g
- 04MascaraMascara4 g
- 05Lip and cheek tintLip and cheek tint4 g
- 06Brow gelBrow gel3.8 ml
- 07LipstickLipstick1.8 g
- 08Lip linerLip liner0.5 g
- 09Lip balmLip balm10 g
- 10EyeshadowEyeshadow, 2 pieces1.8 g
- 11HighlighterHighlighter4 g
- 12PrimerFace primer6 ml
- 13Setting spraySetting spray10 ml
- 14Body mistHair and body mist10 ml
- 15Nail fileNail file
- 16HairbandHairband
- 17Hair clipsHair clips, 2 pieces
- 18CharmCharm
H&M 24-Day Beauty 2026 by the numbers
How each one is countedEvery figure is computed from the record at build time and set against the median of the same season and the same kind of contents. Door price is the price on the box over its doors; the value multiple is what the contents come to at retail over that price; full size is the retailer’s own marking. Where the record cannot support a figure, the page leaves it out rather than guessing.The definitions, one by one →Each figure against the median of this season's beauty shelf — 202 calendars. Green is the better side of the median, red the worse; the median is printed so you can disagree.
- £29.99
- Price on the box
- 3 / 5
- Our rating
↓ below the median of about $132 for a box of this kind.
↓ below the median of 4 here.
One of the cheaper ways in.
Our H&M 24-Day Beauty 2026 review
Our verdict
Nineteen small H&M make-up pieces and five accessories behind 24 doors for 29.99 GBP, the glosses at 2 ml and the mascara at 4 g. A first make-up calendar at a pocket-money price.
Reviewed by Viktoria · 2026 season · How we review
What works
- Nineteen make-up pieces for 30 GBP
- Every piece sized
- A full routine from primer to setting spray
What does not
- Sizes are 2 to 10 ml throughout
- Own-label
- Five doors are accessories
Already opened it?
Every review on this site is signed by somebody who saw the box. Yours goes up the same way, under ours, once we have read it.
Where to buy H&M 24-Day Beauty 2026, and what it costs
| Region | Retailer | Price | Sponsored links |
|---|---|---|---|
| United Kingdom | eBay | £29.99 | Buy in United KingdomBuy |
| Worldwide | Don’t see your country in the list? These are the markets we have priced, and United Kingdom is the cheapest of them. Most of these retailers post further than their own border: start with eBay, the listing at the top of the table, and its checkout will say whether it delivers to you. If none of them reach you, tell us where you are and we will go looking. | ||
Sold directly by H&M — United Kingdom £29.99.
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How H&M 24-Day Beauty 2026 compares with the closest three
| Attribute | This oneH&M 24-Day Beauty 2026 | H&MH&M 12-Day Beauty 2026 | H&MH&M 24-Day Beauty Tools 2026 | EssenceEssence The Holiday Tree 2026 |
|---|---|---|---|---|
| Doors | 24 | 12 | 24 | 24 |
| Price from | £29.99 | £34.99 | £29.99 | 31 € |
| Per door | £1.25 | £2.92 | £1.25 | €1.25 |
| Brands inside | 1 | 1 | 1 | — |
| Our rating | 3/5 | 3/5 | 3/5 | 3/5 |
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24 doorsBrands with a 2026 box on this shelf: YOU Beauty, Armani Beauty and ASOS. Every H&M edition is on the H&M page.
Frequently asked questions
How many doors does H&M 24-Day Beauty 2026 have?
H&M 24-Day Beauty 2026 has 24 doors to open.
What is the price of H&M 24-Day Beauty 2026?
H&M 24-Day Beauty 2026 starts from £29.99. Prices may vary by region.
How much is H&M 24-Day Beauty 2026 per door?
£1.25 a door — the price on the box over its 24 doors. That is pricier per door than 6% of this season's beauty calendars we list; the median is about £5.41.
Who is H&M 24-Day Beauty 2026 best for?
This calendar is great for: Teenager, Girls, Friend, Myself.
What's inside H&M 24-Day Beauty 2026?
It contains: Beauty, Makeup.
Where can I buy H&M 24-Day Beauty 2026?
It's available in: United Kingdom, United Kingdom.
Not quite the box you had in mind? Make a digital advent calendar instead: photos, videos and notes behind each door, sent as a link, free.
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